All About Hot Offers

The revolutionary way to get customers knocking down your doors.

At Nodat we LOVE a good deal – it’s basically our M.O. Our mission is to help you connect with the right audiences with a kick ass strategy, and what better way to do so than with the power of push notification marketing and a hint of FOMO. If you’re looking to take your marketing to the next level, then you’re in the right place. Keep reading to learn about Hot Offers – AKA, your new best friend. 

What are Hot Offers?

Hot Offers are time sensitive flash sales that offer Nodat users mobile coupons for different local businesses and events. They’re completely free for Nodat users and an incredibly simple addition to your marketing strategy. 

In addition to being effective, Hot Offers are super easy to integrate into your current marketing strategy. You can create, configure, and manage them all from the Nodat business platform, allowing for easy implementation. 

Why do Hot Offers work?

Whether it be a night with your friends or a great local spot that just closed down, the last thing anyone wants is to miss out on something really great that everyone else was in on. This feeling, the fear of missing out, is what makes Hot Offers work so well. 

Think about it this way. When you’re in a long line at the store after a hard day at work and you spot the candy by the register, it’s next to impossible to walk past. Hot Offers work the same way, by providing amazing offers customers just can’t pass up. They don’t want to miss out on something that might not be there in the future. 

By harnessing this universal experience, Hot Offers create a sense of urgency that gets customers through your door over and over again. 

How do Hot Offers benefit my business?

Besides the obvious purpose of gaining new customers and bringing back old ones, Hot Offers can help you… 

  1. Unload excess merchandise 
  2. Make way for new seasonal products
  3. Drum up business during slow periods 
  4. Increase brand awareness
Unloading excess merchandise

Accidentally order too much of a product? How about go in on a big purchase that just didn’t hit as hard as you anticipated? Whatever the case is, if you need to move surplus merchandise then Hot Offers are the perfect way to do so. Keep a profit margin all while making way for bigger and better things.

Make way for new seasonal products

The last thing you want is to run out of a popular seasonal item during the peak season. This can sometimes mean we purchase a higher volume of seasonal items than necessary, leaving us with a stock that we need to get rid of in a short amount of time. But fear not, Hot Offers are here to help. I don’t know about you but one of my favorite things ever is when holiday items go on sale so I can stock up for next season, and I’m certainly not alone in this. Instead of having to go hunting for the best clear out deals at the end of each season, Hot Offers get ahead of the game and let customers know exactly where to find them (at your business!).

Drum up business during slow periods

Hot Offers are also useful if you’re experiencing a downturn in sales and need to get cash in your drawers. Not only do Hot Offers provide you a boost in sales, but they introduce a world of new customers to your business as well, creating a valuable league of regulars that want to come back for more. A well marketed sale can be the difference between paying the bills and having to default.

Increase brand awareness

Hot Offers aren’t only a means to get rid of extra products or boost your sales, they’re also a fantastic way to introduce new customers to your brand. Attracting spontaneous buyers to your business is a great way to develop new relationships and spark brand loyalty in your community. 

How do I integrate Hot Offers into my marketing strategy?

You don’t need a degree in marketing to seamlessly integrate Hot Offers into your strategy. Here are 3 easy steps to launch your first Hot Offer.

  1. Log into the Business owner portal and navigate to the Hot Offers management tab
  2. Select Add Hot Offer and fill out all the required fields

(pst! Check out our Vendor Guide to get some ideas for your Hot Offers!)

  1. Select add offer at the bottom of the page and you’re ready to go!

If you realize you made a mistake after you sent out your Hot Offer don’t worry! You can go back in at any time to change the copy, terms, or conditions of your Hot Offer, making for easy adjustments along the way.  

Give your advertising the upgrade it deserves

Take advantage of push notification marketing and see your ROI go through the roof. Click here to start your free trial and see how you can get your customers to Nodat. 

Nodat makes it easier than ever to create pro level marketing strategies without years of schooling or a league of experts behind the scenes.